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SMEs search the internet first when seeking specialist legal help, Google survey finds
Wednesday, 8 July 2015Owners and managers of small to medium-sized businesses begin by searching the internet when looking for specialist legal help, a survey by Google has found. Individuals still preferred to rely on friends. Meanwhile, the use of mobile devices to search for law firms is “going bananas”.
Tags: Google, legal searches
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In today’s legal landscape, finding the delicate balance between driving efficiency via use of technology and providing a personalised service is paramount to success.
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Just like in numerous other industries, the integration of artificial intelligence (AI) in the legal sector is proving to be a game-changer.
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