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One big casualty of the pandemic is face-to-face meetings, conferences, exhibitions and other events in the legal sector. While some ‘real’ forums have picked up again, others remain ‘virtual’.

Copywriting is a skill. Great copy can persuade the reader to act in a way they otherwise wouldn’t. That includes the clients and prospective clients of your law firm or barristers’ chambers. The good news for budding marketing copywriters is that it’s a skill that can be learnt, practised and improved upon over time.

Catherine Bailey of Bar Marketing provides practical guidance for any lawyers looking to leverage the social media channel of Twitter to optimise brand awareness and increase instructions.

Cited by the judges as “a superior example of a business that has made a tangible modern difference to one of the oldest and most traditional industries in the world today”, the award highlights Bar Marketing’s devotion to the Bar, chambers and individual barristers over the last nine years since the company was first formed, and is a remarkable and memorable way to commence its tenth year in business.  

Bar Marketing offers a range of effective chambers marketing services to meet your needs. Whether you are looking for a long term partnership to manage your chambers marketing, or require additional resources on a project by project basis to run… Read More