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Southampton firm scoops Law Society innovation award for online business club

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The awards took place at Old Billingsgate in London

A Southampton law firm that has set up a business club for entrepreneurs last night won the Law Society award for excellence in innovation.

The society’s annual Excellence Awards also saw recognition for QualitySolicitors.

The Paris Smith Business Club is an online resource for entrepreneurs to keep abreast of developments in legal risk.

The citation said: “Guides produced by the firm, published on a subscription-based website [costing £200 a year per person], interpret judgments and legislation, and their impact on business. The club seeks to fill business knowledge gaps, separating the tangled strands of law and presenting information in a concise, illustrated format.”

Magic circle firm Clifford Chance was highly commended for its Global M&A Toolkit, an online service enabling clients and other mergers and acquisitions professionals to access the firm’s extensive M&A-related know-how. The judges said: “The toolkit includes interactive tools and videos, guides and handbooks, and assists clients while promoting the firm’s leadership, M&A capabilities and brand.”

Also shortlisted were:

QualitySolicitors was highly commended in the excellence in marketing and business development category for its national marketing campaign, but lost out to Norwich firm Fosters, which celebrated its 250th anniversary by “taking an innovative approach to marketing”, the judges said.

“The firm ‘crowd-sourced’ marketing ideas from staff, and used this to develop marketing plans for each department. This, along with individual marketing targets for all staff members, enabled a collaborative, responsible approach to firm marketing. One creative idea saw the firm link with a Premier League football club as their ‘official legal partner’.”

Other winners included:

Individual winners included: