Marketing & PR

Twenty law firms and seven comparison and review websites have signed up to a regulator-run pilot that will test how they can best work together to improve the information available to consumers.

The High Court has awarded a law firm damages of £25,000 for a defamatory review on Trustpilot posted by a disgruntled former client who paid £200 for advice.

A Merseyside law firm has been cleared of breaking Advertising Standards Authority rules with a radio advert that highlighted the fear of “a social worker at your door to take your child”.

The Information Commissioner’s Office has fined a marketing company £250,000 for making over 365,000 nuisance calls asking people about accidents and pretending to be from their insurer.

Consumers of legal services apply “relatively limited criteria” when shopping around, research has found – which 46% of those polled did, while 27% went to the first adviser they looked at.

Two leading personal injury law firms have recorded contrasting results that take lockdown into account, while Minster Law has launched its first national TV advert to promote its PI work.

Many personal injury law firms fail to understand what potential clients are looking for and are wasting their marketing budgets as a result, according to research published today.

The country’s largest law firms are providing clients with plenty of advice on the legal implications of the Covid-19 crisis but doing little to explain their own response, research has found.

The largest law firms are closing the gap with their smaller rivals on website performance but still falling behind on speed, according to the latest research.

A man who claimed to have registered the domain name ‘sidleylawyers.co.uk’ on behalf of a friend called Sidley who was about to qualify has been ordered to hand it over to US giant Sidley Austin.