Microsoft showcases Peppermint at worldwide conference

Print This Post

7 July 2012


Legal technology innovator, Peppermint Technology, has been selected from 640,000 Microsoft partners worldwide to be one of 10 feature stories at its worldwide conference 2012 this coming week.

The event, attended by over 15,000 partners, provides an insight to Microsoft’s long term strategy and vision, product roadmap as well as sharing partner success and best practice.

The showcase of Peppermint is a real testament to Peppermint’s success, unique business model and innovative legal solution built on Microsoft Dynamics CRM 2011.

Peppermint was founded two years ago, by Arlene Adams, on the back of legal firms demanding innovation to compete in a changing legal services market.  Peppermint delivers a next generation legal technology platform designed to transform legal companies into customer-centric organisations.

From a standing start Peppermint has established a prestigious client base, including industry new comer Riverview Law, employs over 30 staff and supports an extended business partner community. Peppermint’s pioneering ‘App Shop’ initiative enables partners and customers to share in building innovative apps to work within the Peppermint Platform.

Arlene Adams, CEO Peppermint, says, “The entire team at Peppermint are delighted and proud that the global technology giant, Microsoft, is showcasing Peppermint at this world-class event. It reflects the great achievements of the Peppermint team and the huge demand for Peppermint in the UK legal market.”



Associate News is provided by Legal Futures Associates.
Find out about becoming an Associate



Legal Futures Blog

Is your marketing budget actually delivering a return?

Qamar Anwar 2

“Half the money I spend on advertising is wasted: the trouble is I don’t know which half.” Marketing pioneer John Wanamaker may have been forgiven for his lack of insight into his advertising budget back in the late 19th century, but what of today’s marketers? Surely in today’s data-driven age, accessing and utilising marketing budget data is commonplace? But in a world where there is a plentiful supply of data and information to aid marketing planning and decision making, it was quite shocking to see in new research that so many firms are investing in marketing activities that they openly admit are neither important nor effective.

October 19th, 2017