Linetime today announced a refresh of its core brand elements. Reflecting the growth and evolution of Linetime as a leader of practice and case management solutions, the rebrand elevates the focus on the company’s strength, stability and transformation further to the acquisition by PracticeEvolve.
Operating since 1983, Linetime’s new bold and modern logo embodies the characteristics of the company’s committed team and their strategic pillars of responsibility, reliability and reputation. Linetime’s new brand positioning – “Manage your business, not the software” – builds upon a history of providing legal software solutions to the legal market that meet customers’ unique needs for reliable systems with rich features to deliver client efficiencies.
Linetime offer rich enterprise level software featuring Practice Management, Document Management and Accounts Management to over 110 mid-tier firms nationwide, a number which continues to grow.
David Boland, CEO of Linetime comments, “What we have all experienced in the last year has changed the world and led to demands from the market for solutions that can demonstrate client efficiencies. It’s for tech providers such as ourselves to offer next generation solutions to bring that new era to life. Linetime have the software and people to deliver ever evolving software, unparalleled service and committed support. The brand refresh is simply a reflection of a forward-thinking business strategy that focuses on what clients require.”
Adam Bullion, General manager of marketing comments, “Linetime has a reputation within the market for its people, their approach to the market and reliable software. Our responsibility to the market is to ensure the software is progressive while bringing to life the retained key attributes of the brand including our people. The future for both Linetime and the market is exciting. As we invest in the brand, we require the Linetime touchpoints to communicate effectively the energy, the progressive nature of the software and our ability to deliver great service and support. Hence a great new website with a simplified navigation structure and a great new logo to match.”
To celebrate the launch, and in time for the festive season, all Linetime users have been invited to participate in a competition to win £1,000 worth of home entertainment, more details of which can be found at www.linetime.co.uk