Legal RSS, the long-established news provider of court judgments for the UK’s legal sector has launched a unique multi-function smartphone application.
The new, and free-to-download app allows law firms and the legal sector to keep up to date with the latest developments at the touch of a button with daily articles on court reports, judgements, general legal news and case law.
The first-of-its-kind app can also be tailored for individual law firms to carry their own branding and services. It is designed to help firms showcase their expertise, offering an added-value communication channel with their clients that will help to nurture and strengthen client relationships.
This bespoke version of the Legal RSS app also includes built-in analytics, allowing firms to see what types of legal news and subject matter their clients are most interested, so that they can implement targeted cross-selling and boost client retention.
In addition to high-quality personalised news content from qualified court reporters covering 60 different disciplines of law, LegalRSS creates and distributes tailored e-newsletters and provides an automated newsfeed for legal firm websites.
Martyn Best, Legal RSS’s Managing Director, said: “It can be a challenge for legal practitioners to deliver their deep and extensive knowledge and expertise effectively to retain and win new clients.
“The Legal RSS app is designed to be an engagement tool that can endow a law firm with meaningful presence in a crowded marketplace. It allows firms to stay in touch with their clients and keeps those clients and lawyers up to date with the latest developments in the legal sector, and at the same time grow their business.
“We believe this app is paving the way for the legal sector to better utilise the power of digital to improve relationships and direct communication between firms and clients, as well as providing lawyers with invaluable insight into the latest case law and legislative developments.”
The app also encourages clients to spend more time on legal firm websites and reduces the need to create fresh, regular blog content.
Greg Best, Legal RSS’s Director of Marketing, said: “A law firm’s website that doesn’t contain up-to-date information of interest to clients and prospects is not maximising its marketing value. No content means a swift move to another website. The Legal RSS app helps to mitigate against this.
“Legal RSS is very easy to use and implement – it’s a press agency in your pocket, it’s plug and play, and it reduces costs.”