Decision Insight Information Group announces the appointment of Perran Moon as marketing director

Print This Post

23 August 2013


Perran Moon, Group Marketing Director

Decision Insight Information Group, the UK’s leading information and data provider for the property transaction market, is delighted to announce the appointment of Perran Moon as Group Marketing Director across its group of businesses in the UK and Ireland, which include SearchFlow, xit2, Millar and Bryce and Rochford Brady Group.

Perran takes charge of the marketing strategy, product development and communications briefs and reports to Marshall King, Chief Executive at Decision Insight Information Group.

He has had an extensive marketing career, with successful stints at leading brands such as Virgin Cars, BskyB and O2. Prior to joining Decision Insight, he led the B2B marketing strategy at the Trader Media Group, including the well-known Autotrader brand. Before this, he held various senior roles at Manheim Group, the global automotive services provider.

“Perran joins us at a very exciting time for the Group,” said Marshall King “We wanted to recruit a seasoned marketing professional with extensive experience in digital marketing. I am confident that under his stewardship, we will continue to accelerate innovative new services and powerful market engagement to both delight and attract our clients.”



Associate News is provided by Legal Futures Associates.
Find out about becoming an Associate



Legal Futures Blog

Is your marketing budget actually delivering a return?

Qamar Anwar 2

“Half the money I spend on advertising is wasted: the trouble is I don’t know which half.” Marketing pioneer John Wanamaker may have been forgiven for his lack of insight into his advertising budget back in the late 19th century, but what of today’s marketers? Surely in today’s data-driven age, accessing and utilising marketing budget data is commonplace? But in a world where there is a plentiful supply of data and information to aid marketing planning and decision making, it was quite shocking to see in new research that so many firms are investing in marketing activities that they openly admit are neither important nor effective.

October 19th, 2017