Legal Futures Blog
You may have heard of Sir David Brailsford CBE. He is the former performance director of British Cycling and currently the manager of professional cycling’s Team Sky. He is also credited for championing the notion of ‘marginal gains’, a phrase that has now become commonplace in the world of elite sport. It’s a world in which the difference between winning and losing – a podium-finish and an also-ran – can be minute. Marginal gains is about making tiny positive changes across the board that will ultimately add up to significant improvements to secure a competitive edge.