mmadigital completes hat-trick of summer hires

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23 June 2014


Phil Howells joins mmadigital as a creative consultant, with 28 years’ of agency experience under his belt

mmadigital, the online marketing agency for the legal sector, has added an award winning creative consultant to its expanding team who promises to bring ‘eureka’ moments to their expanding list of law firm clients.

Formerly creative director at Raft, Phil Howells has 28 years’ of agency experience. He was the creative genius behind Peperami’s “It’s a bit of an animal” campaign, as well as working on other large consumer brands such as: Sure, Dirt Devil, Shop Direct, and John Lewis.

His work has also received an impressive string of industry awards such as: D&AD, Campaign Poster, Midsummer, London Interactive, Chip Shop, Montreaux, The Roses, and The Northern Marketing Awards.

Phil’s arrival follows the recent hires of Dan Walsh, as head of project and account management and Richard Higham, as senior PPC manager.

Dez Derry, CEO, mmadigital says: “Phil’s desire to come on board with mmadigital shows the faith that marketing experts have in what we’re bringing to the legal sector. mmadigital has built strong foundations and now has over 70 law firm clients. The arrival of Phil, along with our other recent recruits means our team is now set to take our service offering to the next level, as well as meeting the increasing demand from new enquiries.

“With law firms needing to be more ‘consumer driven’ in the way they attract new leads, Phil’s unique creativity will bring a fresh approach to our law firm clients, that no other digital agency with a legal focus can provide.”

Phil Howells adds: “mmadigital are making massive waves in the legal sector, showing modern law firms how they can increase their business potential. However, as the sector becomes more competitive, law firms will need creative campaigns that stand out, to ensure they can capture the attention of people looking for legal services. I’m delighted to now be part of the mmadigital team to help our current and future clients do just that.”

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I visit a lot of different businesses in the course of my job – both law firms and other types of organisations. This gives me a unique opportunity to compare how the legal sector is shaping up against the commercial world in how they welcome visitors to their business, and it’s fair to say that those that go the extra mile certainly stand out.

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