Legal Eye establishes Marketing Eye to offer marketing support for commercial growth

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4 February 2014


Legal Eye has an enviable track record of supporting law firms with their compliance requirements so that their processes are sound. It’s the essential bedrock of any practice.

But in an ever more competitive marketplace, how do you gain market advantage? Without a clear marketing plan where do you start?

Legal Eye has established Marketing Eye to offer a range of marketing support services that get your commercial growth plans up and running:

  • Developing the marketing strategy

Assess your market, embrace change, devise & deliver effective growth strategies

  • Managing Client Data & communications

Unlock the value of your customer data. Build lifetime client relationships with better communications.

  • Social media made simple

Create powerful social networks with robust controls to manage your reputation.

We can develop a programme to suit your needs – whether strategy development with partners, working alongside practice support teams or outsourcing for the stretched firm.

For more information and a no-obligation initial discussion, contact us today or call David Kempster on 07780 455635



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Joint (ad)ventures in the legal sector

Nigel Wallis lo res

We all know that nothing in life is certain. As the actor, director and philosopher Clint Eastwood once said: “If you want a guarantee, buy a toaster.” He also said he’d tried being reasonable and didn’t like it. They should teach this kind of philosophy in law school. One thing in life is reasonably certain though. If you’re a law firm worth your salt, at some point you will be approached by another entity (most probably a work introducer) with a whizzy idea to ‘partner’ with you to ‘help you accelerate your growth’. In commercial speak this means, ‘we’d like to keep feeding you work but we’d also like to share in your profits’. The arrangement may be pitched to you as a joint venture – a win-win no less.

March 27th, 2017