Intellectual property specialist, Forresters, selects Lexis InterAction for superior functionality

Print This Post

11 April 2014

Forresters, a firm of UK and European Patent and Trade Mark Attorneys, has chosen CRM solution Lexis InterAction from LexisNexis Enterprise Solutions, a leading provider of content and technology solutions. The solution is initially being deployed across two offices in the UK.

InterAction will support the firm’s growth in the UK, Germany, Russia and the USA, helping Forresters to better understand the requirements of its client base and enhance customer service.  The relationship intelligence delivered by the solution will enable the firm to deliver targeted business development initiatives and identify opportunities for cross-sell opportunities globally.

The firm chose InterAction for its superior functionality that expressly meets the needs of law firms. LexisNexis’ extensive knowledge of the legal sector coupled with its extensive experience of deploying the solution in law firms also significantly contributed to closing the deal.

The Lexis InterAction customer relationship management solution is designed for professional services organisations to help drive business relationships, accelerate firm growth and increase revenue.  By providing powerful relationship intelligence that goes beyond ‘who knows whom’, the solution uncovers unanticipated risks, facilitates personalised and streamlined  communications  and enables execution of business development plans that can be measured by client, segment or industry – all enabling firms to deliver value and exceed client expectations. InterAction can be accessed by users from within Microsoft Outlook and also ‘on the move’ from a range of mobile devices.

Associate News is provided by Legal Futures Associates.
Find out about becoming an Associate

Legal Futures Blog

Delivering a first-class service experience

Helen Hamilton Shaw 2

I visit a lot of different businesses in the course of my job – both law firms and other types of organisations. This gives me a unique opportunity to compare how the legal sector is shaping up against the commercial world in how they welcome visitors to their business, and it’s fair to say that those that go the extra mile certainly stand out.

October 21st, 2016