[1]Imran Akram, CEO, Asons Solicitors
Founded in 2009 by brothers Kamran and Imran Akram, Asons Solicitors employs over 250 staff at its Bolton HQ and has established itself as one of the north-west’s largest law firms.
As a new start up, Asons needed to find a way to compete with the many well-established giants of the personal injury sector. Investment in technology was required in the form of a case management software solution that was user-friendly, adaptable and would allow for the consistent management of high volumes of cases with the utmost quality and efficiency.
A Proclaim Case Management system [2] was chosen as it provided a centralised desktop solution with a consistent look and feel for all of Ason’s case types, not just personal injury but also other areas they may choose to go into. The integrated Proclaim development toolset also ensured the system would be future-proof as it allowed for straightforward expansion creating confidence for ambitious growth plans.
Proclaim has been fundamental in giving Asons a competitive edge. Staff numbers have grown from 3 to over 250 (8,200% growth) since its inception. All routine tasks are now automated allowing fee earners to fully focus on client relationships rather than non-value adding administration. As a result of this, 88% of the firm’s staff are revenue generating fee earners with only 12% dedicated to ‘support’ functions.
All claims are processed and stored 100% digitally, even including the scanning in of all incoming hard copy documentation. Proclaim’s integrated reporting suite has proved essential for providing performance intelligence and monitoring business KPIs, ensuring profitability is maximised.
“Proclaim has provided us with the power to continually enhance our processes, drive out waste and increase margins”, says Imran Akram, CEO.