Having your cake and eating it

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12 November 2014


 

LawNet board members were joined by head office staff to celebrate the network’s 25 year anniversary

LawNet, the national network for independent law firms, is marking its 25th anniversary with a call for independent firms to innovate.

And that will be the message for the network’s annual conference, when nearly 200 members from firms across the country take part later this month, (November 2014).  A programme of high profile experts will be outlining how to adopt an innovative mindset, develop a strategy and structure the business in a way that put innovation at its heart.

Originally conceived as a collective purchasing group when it was set up in 1989, LawNet is well known for its long established professional indemnity scheme, which helps to stabilise and reduce premiums for firms through a member scheme with £1.2bn of premium buying power.   But twenty-five years on, the network’s offering now extends across quality accreditation, networking, practice development, marketing and CPD learning alongside its buying power.

This will be the first conference for new LawNet chief executive Chris Marston, who previously developed the professional practices division for Lloyds Banking Group.  After taking over earlier this year, he is now spearheading a major growth plan for the network, with a focus on progressive firms who wish to remain independent but want to collaborate on the things that matter.

“As we move into our next quarter-century, our focus is firmly on innovation and helping our firms to succeed,” said Chris Marston.

“We set high quality and management standards for members, and that helps to maintain the parity between our firms, which in turns leads to a cooperative powerhouse effect, where everyone benefits from collaboration and networking.”

“We’ve recruited four new member firms in as many months since my arrival, and that tells me there is value in a mutual model that protects the identity of well-managed SME-sized firms.”

 



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Make your mark: Personal branding for barristers

stand out from the crowd

A recent Legal Futures article reported that the number complaints involving use of social media by barristers is increasing. The BSB have warned that “as social media and the internet become more prominent in our daily lives, there is an increasing need for barristers to be very careful about what they post whether in their professional or personal lives”. While inappropriate use of social media isn’t anything new, what struck me when reading that paragraph is that, for barristers, I would argue, there shouldn’t be a defining line between the personal and professional. As a barrister, you are your own USP, your personal brand is everything.

August 17th, 2017