Co-branding however you want it

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2 June 2014


Intent on maximising the effectiveness of marketing capabilities of their clients through co-branding, LegalRSS has now added even more co-branding capability to its system by allowing fast and simple automated co-branding of individual content categories and newsfeeds.

Now the system allows cobranding of enewsletters, websites, microsites, individual content items, individual content pages on mobile websites and (now) newsfeeds and individual categories of content.

Says LRSS MD Joe Reevy, “Content sharing with those close to you is very powerful marketing because it allows targeting of message to the user  plus leveraging the brand value of the organisation with which you are sharing plus, in most cases, the sharing is local: and 86% of searches on Google for law firms carry a ‘local geographic’ tag.”

The LegalRSS system makes this very easy to do and continues our quest to help client firms market themselves more efficiently at lower cost.

 



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Make your mark: Personal branding for barristers

stand out from the crowd

A recent Legal Futures article reported that the number complaints involving use of social media by barristers is increasing. The BSB have warned that “as social media and the internet become more prominent in our daily lives, there is an increasing need for barristers to be very careful about what they post whether in their professional or personal lives”. While inappropriate use of social media isn’t anything new, what struck me when reading that paragraph is that, for barristers, I would argue, there shouldn’t be a defining line between the personal and professional. As a barrister, you are your own USP, your personal brand is everything.

August 17th, 2017